
ARRI Solutions
ARRI Group · New business unit · 2023 – 2024
In March 2023, ARRI elevated Solutions to its own business unit, alongside Camera Systems, Lighting and Rental. ARRI Solutions designs, builds and operates virtual production environments and delivers studio infrastructure and media workflows end to end, from consulting to turnkey installation. Projects include the 1,200 m² Gran Canaria Studios stage with VCI and ROE Visual, one of Europe’s largest VP stages, and the BaViPro pilot shoot at Bavaria Studios, funded by the Bavarian State Ministry for Digital Affairs. The largest project in this period was Al-Hisn Big Time Studios near Riyadh, designed, planned and built by ARRI and Sela for Saudi Arabia’s General Entertainment Authority (GEA) and inaugurated in November 2024.
- Role
- Senior Vice President & Head of Business Unit Solutions, responsible for the unit’s strategic and commercial direction, with a technical co-lead. Responsible for ARRI’s partnership with GEA and Sela on Al-Hisn.
- Result
- Founded and scaled into a double-digit-million-euro revenue platform within 18 months. Al-Hisn received the region’s first ARRI Stage Accreditation at Joy Forum 2025.




